The Honda Power of Dreams Team which aims to inspire people to follow their ambitions has today been enlarged with the addition of several British athletes, such as Cyclist Ed Clancy, gymnast Beth Tweddle, javelin thrower Goldie Sayers and swimmer Jazmin Carlin.
The company provides each athlete with a car, to help with the travel to and from their competitions and to carry their sporting equipment. Between them they have the British-built Civic Ti car, CR-V car and Jazz car and also a CR-Z car .
Honda will document each athlete, to showcase their talents and how they have come to achieve their dreams of representing the UK in the London 2012 Olympics.
“The Power of Dreams is something we live everyday at Honda and it’s great that the team have come on board to help illustrate this message. They are all fantastic ambassadors for their country, their sport and for Honda so we’re looking forward to seeing them take home the gold,” Gardiner added.
“We want to get across how dreams can drive what we do and who we become, by telling a ‘behind the scenes’ story of the athletes,” said Simon Gardiner, Marketing Communications Manager for Honda (UK).
reference : autoevolution
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